Tonight we trek to Clarence for our first Clarence Pedal Party, meeting at Murphy Brown’s Craft Beer Empourium (9500 Main St) and starting at 7pm sharp on a 12-mile winding ride around the area including most of the Main Street section that local leaders are advocating to make more bike-friendly – see here for full route. Free and open to all ages and skill levels, riders are encouraged to come early to Murphy Brown’s for entertainment from DJ Ask Nice and basic bike checkups from Tom’s Pro Bike; we’ll return from the ride for an afterparty including food trucks and music from DJ Milk.

Our event partner Discover Main Street Clarence, led by Noel Dill, has been working diligently to both boost bicycling in the area and bring people from other areas to their town and businesses. Noel continues to roll out the red carpet here:

“The Clarence Pedal Party is presented by Discover Main Street Clarence and Slow Roll Buffalo. Discover Main Street is a not-profit community organization promoting Main Street in Clarence as a place to work, play and live. A bike-friendly Main Street, together with expanded sidewalks and updated, modern zoning codes, is part of a complete streets plan called Vision Main Street that is currently in front of the Town of Clarence for adoption. By participating in bike-friendly events such as the Clarence Pedal Party, you are helping to demonstrate community support for a bike-friendly Main Street, a key aspect of which is nearly 7 miles of bike lanes from Main Street to the Newstead town line.

“Since 2015, Discover Main Street has promoted a series of bike events – both fun rides and their popular series of bike-friendly pub crawls – designed to embrace the joys of cycling and the opportunity it affords to help foster better, more cohesive neighborhoods. In 2016, in cooperation with the Clarence Rotary and the Clarence Hollow Association, Discover Main Street helped dedicate the first in a series of  bike corrals and bike repair stations on the grounds of the Clarence Hollow Farmers’ Market.

“Save the date for the 2nd annual Creepy Crawler bike-friendly pub crawl slated for Saturday October 28th and hosted by one of our favorite venues – Penny Lane Café. It’s the most fun you’ll have on a bike. Here’s a look at photos from last year’s event.

“For more information on Discover Main Street, visit their blog and Facebook page or Twitter and Instagram accounts @discovermain.”

Join us tonight as we continue to Pedal Party our way around Western New York!